Best Distro Channel for My Digital Transformation Newsletter?
Hey everyone!
I started a newletter a few weeks back going through Digital Transformation and Tech Adoption for GCs. I call it, Adopt or Die.
Why? I'm starting a new company, actually 2. A software company (more on this another time) and a digital transformation consultancy.
Right now I'm mainly using LinkedIn for distribution, but I'm afraid it may not be getting enough eyes and engagement.
I thought it’d be a good idea to prime the LinkedIn algo and build an email list before I actually launch. I’ll be in stealth mode for a while. But, wanted to add value where I could.
All that to ask, where are you guys actually reading and engaging with articles? What distribution channels would be best for the Construction Technology niche? What are GC decision-makers reading?
I'm open to any advice!
TIA